Orange

Location

Morlaix (29)

Type of space

Store

Project description

Client initial brief

As part of the evolution of its network, Orange expanded its store in Saint-Martin-des-Champs, near Morlaix, and rolled out its new concept. The goal was to create a sales area that was more welcoming, easier to navigate and more responsible, all in the service of the customer experience.

Challenges or constraints encountered

The project started in the middle of the summer season, with a tight schedule and a strong focus on meeting deadlines. The store extension and the integration of the new concept also required rigorous coordination of all trades to ensure smooth project delivery.

Solution proposed and implemented

As a subcontractor, Groupe Pagès handled the project as a general contractor, overseeing all the store fit-out works.
Our teams supported the transformation of the point of sale in line with the new Orange concept. Our scope included:

Management of all trades throughout the project
Expansion of the sales area
Implementation of the new store concept
Reorganisation of the space to improve the clarity of the customer journey
Creation of a more welcoming, modern and responsible environment

Expertise deployed

Building work

Total project area

220 m²

Project duration

8 weeks

Testimony

“Supporting the evolution of this Orange store meant taking on a dual challenge: expanding the space while integrating a new concept within a tight timeframe. Thanks to rigorous general contracting coordination and the commitment of our teams, we delivered a redesigned point of sale on schedule, with a smoother customer journey and a higher-quality environment.”

James, Project Manager, Groupe Pagès